Over at Advertising to Baby Boomers Chuck Nyren included a flattering profile of the Rolling Rains blog and this sage advice on Boomeropia:
The name Boomeropia is abominable. In my book I warn against calling Boomers Boomers and naming anything “Boomer-whatever”. But they’ll find out soon enough. When I see “Boomeropia” I think of those neologism contests, mostly blends. Boomeropia sounds to me like a blend of boomer and myopia - a term boomer-bashers (a neoligism! as is 'baby boomers') might come up with:Boomeropia: A psychological disorder prevalent in Baby Boomers who have convinced themselves that they are the only generation of any importance. In advanced stages of the disease, patients believe that there is only one generation - Baby Boomers. All other generations are merely cohorts and wannabes. Also known as “The Me Generation”.)
Source: http://advertisingtobabyboomers.blogspot.com/2008/02/boomertopia.html
They don't call these guys "creatives" for nothing!
Chuck, I'll be up next month. I'm looking forward to being regaled by your wit through another cup of coffee -- or two or three -- at Starbucks in Crossroads if you're free.
Posted by rollingrains at February 27, 2008 07:55 PM