"Design is too important to be left to designers"

...every design process should be collaborative, involving all the interested parties at every stage. The designer is the orchestra conductor who knows how to face up to the fascinating challenge of factoring all those apparently conflicting interests into a win-win situation. Design is not a profession for people who apply rulebooks and restrictive standards, but for people who think outside the box, applying their intellectual curiosity to take things further than their clients know how to expect.

Design for All starts from this precept to aply design thinking to facing the real challenges in today's multiethnic, multicultural, multiability and multi-everything society. Working to achieve and maintain social inclusion (note, that does not mean social integration if it is not wanted), our latest challenge is to maintain this agenda in the face of knee-jerk backtracking when economic times get hard.

Design for All starts from this precept to aply design thinking to facing the real challenges in today's multiethnic, multicultural, multiability and multi-everything society. Working to achieve and maintain social inclusion (note, that does not mean social integration if it is not wanted), our latest challenge is to maintain this agenda in the face of knee-jerk backtracking when economic times get hard.

All designers know that the world needs a lot of designing (consider the appalling mess it's in now), yet many lament a shortage of work. Why this oxymoron? Because so large a part of the design community tends to contemplate its navel, celebrate its brilliance and expect the world to take notice... without ever being told about what design can do for it. EIDD believes in taking the message about Design for All and its potential out into the world at large, informing, lobbying, organising conferences.

If any of this strikes a chord with you, or if you want to discuss it and push the agenda further in your part of the world, you are very welcome to join us.