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"As recession deepens, more Americans go fishing."
Explaining the rise in simple, inexpensive vacation choices Jason Szep writes:
Hard times have had this effect on Americans before. In the last U.S. recession, from 2001 to 2002, spending on fishing rods and reels rose 12 percent to $343 million, according to the National Sporting Goods Association, a trade body that measures how much people spend on sporting goods...Sports network ESPN added 44 percent more pages than planned to an insert in its "Bassmaster Magazine" aimed at saltwater fishermen because of advertiser demand, the Walt Disney Co-owned network said last week, citing demand from suppliers of equipment and boats to bass enthusiasts.
Let's see if the aging of the US population and turn toward Universal Design shows up in new sports equipment design.
http://www.reuters.com/article/domesticNews/idUSTRE52I01Z20090319


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